J.D. Reeves is a brand designer working with tech companies to create thoughtful and effective brand identities with soul.  




Retool
Brand Identity, 2024
Fin
Logo Design, 2025
Retool
Brand Identity, 2024
Net
Logo Design, 2025 [with Studio Jud]
Notion
Brand Collage Exploration, 2025
Fin
Logo Design, 2025
Fin-CX
Logo Design, 2025
Retool
Brand Identity, 2024
Holly Ventures
Brand & Web Design, 2025
Holly Ventures
Brand & Web Design, 2025
Apoxy
Brand & Web Design, 2023
Apoxy
Brand & Web Design, 2023
Sydecar
Brand Refresh & Web Design, 2025
Retool Hackathon
Brand Exploration, 2025












About

J.D. Reeves has over a decade of experience in creating thoughtful and strategic brand identities for clients ranging a full spectrum of sizes and sectors. His experience spans from agency-side experience, to leading brand development for a venture studio, to working in-house for a tech company, as well as freelancing all along the way.

His work blends strategic insight with thoughtful, timeless design, resulting in brand identities that are rooted in purpose and meaning. He believes that since the goal of design is communication, a design is only as beautiful as it is effective.

His personal design ethos is shaped by his upbringing as an only child, a Cherokee, and the son of a working-class family, growing up on 16 acres that offered plenty of space to think, experiment, and create.

He has 3 kids, Arlo, Oak, and Luna, and has been married to his wife Megan for 14 years. They live in midtown Tulsa.



Education

MFA, University of Oklahoma, Visual Communication





















Keep the Hope Machine Running
I’ve worked with

Intercom
Notion
Privy
Clarify
Hightouch
Siteline
Sydecar
Retool
The Bob Dylan Center
WIRED
NBC News
ProPublica
The Guardian
High Country News


Contact

Instagram
Twitter
LinkedIn

hello@jdreeves.com






About

J.D. Reeves has over a decade of experience in creating thoughtful and strategic brand identities for clients ranging a full spectrum of sizes and sectors. His experience spans from agency-side experience, to leading brand development for a venture studio, to working in-house for a tech company, as well as freelancing all along the way.

His work blends strategic insight with thoughtful, timeless design, resulting in brand identities that are rooted in purpose and meaning. He believes that since the goal of design is communication, a design is only as beautiful as it is effective.

His personal design ethos is shaped by his upbringing as an only child, a Cherokee, and the son of a working-class family, growing up on 16 acres that offered plenty of space to think, experiment, and create.

He has 3 kids, Arlo, Oak, and Luna, and has been married to his wife Megan for 14 years. They live in midtown Tulsa.




Education

MFA, University of Oklahoma, Visual Communication




Keep the Hope Machine Running
I’ve worked with

Intercom
Notion
Privy
Clarify
Hightouch
Siteline
Sydecar
Retool
The Bob Dylan Center
WIRED
NBC News
ProPublica
The Guardian
High Country News


Contact

Instagram
Twitter
LinkedIn

hello@jdreeves.com






I’ve worked with: